PROPOSAL OF A MODEL MANAGEMENT TO SMALL DESIGN COMPANIES

Authors

  • Otávio José de OLIVEIRA UNESP - Universidade Estadual Paulista
  • Silvio Burrattino MELHADO POLI/USP

DOI:

https://doi.org/10.4237/gtp.v3i2.55

Abstract

The main purpose of this paper is the proposition of a management model specifically developed for small building design firms, aligned with their needs and particularities. The field research was conducted with a qualitative approach through the analysis of four case studies in small building design firms acting mainly in São Paulo City. The data collection was accomplished through semi-structured interviews, direct observation and analysis of documents. The proposed model includes guidance to the management of the core processes and activities of small building design firms, such as: organizational structure; strategic planning; planning and control of design process; costs management; sales management; information systems; human resources management; services added to the design; and performance evaluation. Key-words: design firms; design process; building construction.

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Author Biographies

  • Otávio José de OLIVEIRA, UNESP - Universidade Estadual Paulista
    Departamento de Engenharia de Produção da UNESP/Bauru Curriculum LATTES: http://lattes.cnpq.br/8045074316518664
  • Silvio Burrattino MELHADO, POLI/USP
    Departamento de Construção Civil da POLI/USP Curriculum LATTES: http://lattes.cnpq.br/6957733339061299

Published

2008-11-30

Issue

Section

Papers

How to Cite

OLIVEIRA, Otávio José de; MELHADO, Silvio Burrattino. PROPOSAL OF A MODEL MANAGEMENT TO SMALL DESIGN COMPANIES. Gestão & Tecnologia de Projetos (Design Management and Technology), São Carlos, v. 3, n. 2, p. 106–126, 2008. DOI: 10.4237/gtp.v3i2.55. Disponível em: https://periodicos.usp.br/gestaodeprojetos/article/view/50944.. Acesso em: 10 mar. 2025.