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Vol. 14 No. 1 (2022): Sensibilidades, experiências e formas de apropriação

View Vol. 14 No. 1 (2022): Sensibilidades, experiências e formas de apropriação

Published: 2022-11-03

PRESENTATION

Os signos do consumo: sensibilidades, experiências e formas de apropriação

Clotilde Perez, Eneus Trindade

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- XML (Portuguese)
- PDF (Portuguese)

ARTICLES

“Product-experience” and “Service-experience” communication strategies on Instagram

Mayara de Sousa Guimarães Fonseca, Juciano de Sousa Lacerda

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- PDF (Portuguese)
- XML (Portuguese)
Mythosphere of consumption: notes on a theory of communication, consumption, and imaginary

Frederico Tavares

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- PDF (Portuguese)
- XML (Portuguese)
Street art at home: consumption of tag-like art

Letícia Couto, Silvio Sato

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- PDF (Portuguese)
- XML (Portuguese)
Body narratives and biography: tattoo and literature consumption, the new performances of everyday life

Maria Angela Pavan, Sérgio Fabiano Annibal

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- PDF (Portuguese)
- XML (Portuguese)
#GIRLPOWERRUN: the aesthetic, ethic, and logic dimensions in the communicational mediations of street consumption

Lívia Silva de Souza

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- XML (Portuguese)
- PDF (Portuguese)
From big idea to big data in 10 years of Cannes Lions: advertising in uncertain times

Maria Cristina Dias Alves

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- PDF (Portuguese)
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Can brands measure and understand the effectiveness of their storefronts? a study of visual attention with eye tracking

Diogo Rógora Kawano, Leandro Leonardo Batista, Pedro Henrique Martins Lopes Silva, Carlos Eduardo da Silva

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- PDF (Portuguese)
- XML (Portuguese)
A study of the presence of filth in contemporary art

Fernando Contreras Medina, Alba Marín

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- PDF (Portuguese)
- XML (Portuguese)

REVIEWS

Deconstructing and constructing the new: the Chinese copy according to Byung-Chul Han

Edgardo Moreira Neto

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- PDF (Portuguese)
- XML (Portuguese)