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Vol. 5 No. 2 (2013): Revista Signos do Consumo, Narratividade, Gênero e Vida Simbólica

(Julho-dezembro)

Published: 2013-12-19

PRESENTATION

Signos do consumo, narratividade, gêneros e vida simbólica

Eneus Trindade, Clotilde Perez

149-152
- PDF (Portuguese)

ARTICLES

It can change, but never loose the essence: little red hiding hood as a publicitary text

João Batista Freitas Cardoso, Danuza Pessoa Polistchuk

153-169
- PDF (Portuguese)
Gender relations and consumption in brahma’s advertising of 2010 world cup

Camila Augusta Alves Pereira, Fausto Amaro, Fábio Grotz

170-186
- PDF (Portuguese)
Body, advertising and technological consumption

Wilton Garcia

187-198
- PDF (Portuguese)
The cultural marketing as an element of differentiation: the case “Bradesco – spectacle as message”

Flavi Ferreira Lisboa Filho, Julia Munareto Leal

199-213
- PDF (Portuguese)
Advertisement to "publicity" politics: the idea of consumption and disposal in electoral campaign of Haddad

Diógenes José Pasqualini

214-224
- PDF (Portuguese)
Rural youth and new forms of sociability mediated by tics

Ezequiel Redin, Paulo Roberto Cardoso da Silveira, Gisele Martins Guimarães, Vilson Flores dos Santos

225-244
- PDF (Portuguese)
Read on my shirt - communication, consume and subversion of sense of absolute brands

Irene Carballido

245-262
- PDF (Portuguese)
The wrong picture in the right cover: gay marriage, visual fetichism and making sense in midiatic reception

Camilo Vannuchi

263-281
- PDF (Portuguese)

REVIEWS

Cultura, marcas e pirataria: o consumo que não tem preço

Diogo Kawano

282-287
- PDF (Portuguese)